The Global i Gaming Market depends heavily on effective and reliable customer lead generation. Approximately 40% of operators’ total annual marketing budgets are spent with affiliates generating customer leads. The traditional quantitative approach has become increasingly inefficient for iGaming operators who will instead pay a premium for targeted streams of valuable new customers with an inbuilt focus on retention. Our partnership with Quanta allows us access to their bespoke platforms and IP, technology and personnel, thereby enabling us to deliver these targeted streams.
Bentley now has access to more than 1,500 domains and is rolling out across the Quanta network Q3and Q4 2020.
Since 2016, we’ve engaged sports fans around the world, with content spanning sports, languages, currencies & devices.